
Refined Cosmetics
Shopify Development · Custom Theme Development · Subscription Commerce
A high-converting Shopify storefront for miavola, the fast-growing direct-to-consumer wellness and supplements brand of monapure GmbH, sold across Germany and France. EVDEV built the full commerce experience around subscription purchasing, conversion optimization, and a scalable product content architecture — Recharge-powered subscriptions, in-cart upsells, a guided product quiz, and rich metafield-driven product pages. The store generated over $3.9M in its first three months at an 11% conversion rate, four to five times the industry average.

monapure GmbH engaged EVDEV to build a high-converting commerce experience on Shopify for miavola, its fast-growing direct-to-consumer wellness and supplements brand. The screenshots on this page show the German-language miavola storefront; the brand also sells into France. The scope covered subscription purchasing, conversion optimization, in-cart upselling, educational product content, and a scalable product architecture built on metafields and metaobjects, all wrapped in a responsive, product-first storefront.
Within the first three months after launch, EVDEV’s work helped us double our sales. Our conversion rate improved as the store design, copywriting, and promotional landing pages came together. They pair genuine Shopify and ecommerce expertise with clear, steady communication, so we always felt in good hands.
Imrad Syed
Business Development Manager, JO MILANO PARIS INC
Verified on ClutchMore EVDEV work

Shopify Development · Custom Theme Development · Subscription Commerce

Shopify Development · Custom Theme Development · B2B eCommerce

eCommerce Development · Custom Pages · Landing Page Development