Ecommerce marketing for Shopify and DTC brands, shared through real experience. Practical articles, cases, and takeaways from live client work.
Store growth at EVDEV
Traffic only pays off if it converts. We find where your store loses buyers and what to fix first.
Start here: How to prepare your Shopify store for Black Friday 2026: a checklist and a real campaign
Owned channels, SEO, positioning and retention — practical marketing for Shopify stores.
A dated Shopify Black Friday 2026 checklist: offer design, Shopify discount limits, speed and checkout, theme freeze, apps, email timing and tracking, plus a tiered bundle sale EVDEV built for Pilot Institute.
Why your own website is an asset and aggregators, marketplaces, and social media are channels: who owns the client, the data, and the visibility.
We review how your store earns traffic, what it does with it, and which channels are building your asset rather than renting it — then hand you a prioritized fix list.
From $250 CAD
Next steps
Send your store URL and we send back a prioritized conversion plan within 2 business days. Free, no obligation.
We audited 5,410 Shopify stores and found the same few conversion mistakes on most of them.
A free 30-minute intro call with the people who would do the work. Bring your store and your questions.
Prefer email? Get a free quote
What clients say about working with us
Recent work
Pilot Institute
A Black Friday store for an online flight school: class tabs, 30, 40 and 50% off bundle tiers and a sticky cart bar.
Read the Pilot Institute case study
