Beauty & Skincare2025
Refined Cosmetics
Shopify Development · Custom Theme Development · Subscription Commerce
Love Letters — a jewelry builder by EVDEV for the fashion & jewelry industry.
A Shopify storefront for Love Letters, a boutique Tel Aviv jewelry brand specializing in custom, meaningful pieces. EVDEV built the full commerce experience around a custom jewelry builder — a guided, three-step tool that lets shoppers design their own necklaces, bracelets, and charms by choosing a base, adding beads, and picking charms. Alongside the builder, the store offers ready-to-wear collections, a loyalty program, and multi-currency support, blending a playful, modern brand with a smooth, personalized shopping experience.
- Industry
- Fashion & Jewelry
- Year
- 2024
- Client
- Love Letters
- Scope
- Development only
Love Letters — project showcase and details
Love Letters — project showcase video and tech stack
- Shopify
- Liquid
- JavaScript
- Shop Pay
- Google Analytics
- Figma
Aboutthe project
Love Letters, a boutique jewelry brand in Tel Aviv specializing in custom, meaningful pieces, engaged EVDEV to build a Shopify storefront centered on a custom jewelry builder. The scope covered the interactive personalization experience, ready-to-wear and made-to-order collections, a loyalty program, and the performance and merchandising layers behind a smooth, brand-led shopping experience.
What others think about us
5.0
Based on Clutch reviews
100% Job Success
01 / 10
Within the first three months after launch, EVDEV’s work helped us double our sales. Our conversion rate improved as the store design, copywriting, and promotional landing pages came together. They pair genuine Shopify and ecommerce expertise with clear, steady communication, so we always felt in good hands.
IS
Imrad Syed
Business Development Manager, JO MILANO PARIS INC
Verified on Clutch01 / 10
